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Community Development

Our consulting group plays a crucial role in helping our clients navigate through every real estate cycle. Our group has worked on virtually any new home product ranging from stand-alone subdivisions, master planned communities, and urban high rise condominiums.

Site Specific Analysis

  • Feasibility Study
  • Pricing and Absorption Strategy
  • Highest & Best Use Analysis
  • Lot-by-Lot Analysis
  • Product Repositioning
  • Master Planned Community Evaluation
  • Absorption Analysis
  • Market and Product Segmentation
  • Consumer Research
  • Case Study Evaluation

Strategic Planning

  • Portfolio Strategy
  • Opportunity Assessment
  • Supply & Demand Analysis
  • Market Monitoring
  • Business Plan Development

Real Estate Development

  • Planning & Environment Entitlements
  • Mitigation Management
  • Due Diligence and Project Feasibility
  • Proforma & Cash Flow Analysis
  • Portfolio and Asset Management
  • Project Management and Development

Case Studies

  • Master Planned Community
  • Active Adult Master Planned Community

Master Planned Community

Case Study #1
Client Description

Major land holder with over 20,000 proposed units in Los Angeles County

Project Objectives

Meyers was tasked to evaluate an old specific plan for a future master planned community.  The advisory group was asked to recommend appropriate product, village segmentation, and amenity programming. Additionally, Meyers was retained to model the proposed buildout and forecasted price appreciation to provide land values for each product type.

Tasks

– Evaluated the existing competitive resale and new home landscape for the region. Major demographic shifts were analyzed in determining demand and supply conditions.

– Examined key demographic, psychographic, and economic information throughout Southern California.

– Compiled and examined key secondary source data regarding historical trends, including residential permits, historical new home pricing trends, and home sales activity.

– Conducted interviews with various community stakeholders that included a real estate brokers’ focus group, renter survey, and interviews with economic development officials.

Solution

Key findings from Meyers’ primary research were highlighted, focusing on long term demographic growth along with anticipated shifts in consumer preferences. A product book was provided to the client that contained over 30 distinct product types that were plotted for each village that would target a specific buyer profile. Amenities were carefully programmed into each village that catered to a specific target market. Programmed product and amenities were repositioned to reflect current and future market trends.

Active Adult Master Planned Community

Case Study #2
Client Description

Large land holder in Ventura County with limited development experience

Project Objectives

Meyers was tasked to provide a comprehensive feasibility analysis for a future master planned community.  While there was an existing land plan in place, it was clear the proposed development was not suitable for the market.  Meyers recommended a new strategy for the site, that included a comparison of both age targeted and age restricted settings.  Additionally, Meyers was retained to evaluate entitlement constraints and test the financial viability of the two plans.

Tasks

– Provide an overview of key market conditions to analyze the economic viability and demand potential for the site.

– Examined key demographic, psychographic, and economic information throughout Southern and Coastal California.

– Compiled and examined key secondary source data regarding historical trends, including residential permits, historical new home pricing trends, and home sales activity.

– Case study analysis of successful 55+ master-planned communities throughout Southern and Coastal California.

– Analyzed the potential integration of a key amenity for the site including health and wellness centers and athletic performance centers.

– Conducted interviews with various community stakeholders to understand the political feasibility of a new active adult community.

Solution

The depth of market for both conventional and 55+ buyers was compared against the current market.  Meyers financially tested each recommend land use development scenarios to maximize land residual for the client.  The result of the analysis was a new development strategy that is currently undergoing