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Commercial Analysis

The Meyers Research advisory team has experience in providing commercial market analysis, feasibility, and strategic recommendations to our clients involved in retail, office, and industrial development and investment. Our experience ranges in scope from small ancillary shop space uses (typically associated with residential mixed-use) to planned regional retail centers and business parks comprising thousands of acres and millions of square feet. Geographically, Meyers Research has conducted such studies nationwide, in a variety of markets and urban/ suburban locales.

Product Types

  • Neighborhood/Community/Regional Retail
  • Office
  • Industrial
  • Self-Storage
  • Mixed-Use Developments
  • Boat Docks


  • Supportable Square Feet
  • Retail Tenant Type/Mix
  • Long-Term Growth Forecasting
  • Demand Analysis
  • Highest and Best Use
  • Rezoning
  • Micro Demand Analysis

Representative Clients

  • Master Plan Developers
  • City Councils
  • Developers

Case Studies

  • Commercial Retail Center

Commercial Retail Center

Case Study #1
Client Description

One of the nation’s largest master planned community developers.

Project Objectives

Our client was very experienced in developing master planned communities, with a focus on residential uses in the early stages, and eventually with retail and office parcel development once the community matures. Our objective was to provide supportable development recommendations in terms of size (square feet), type, and timing for commercial uses.


— Identify and physically visit key retail centers and office parks in the surrounding area and compile pertinent details on each, such as location, type, age, lease rates, vacancy rates and tenant mix.

— Summarize key findings from the local retail and office leasing / brokerage community, to further gain insight into the strength of the local market, what key retailers or commercial space is in demand but not currently available, and what projects are planned/ under development that could represent competition.

— Provide an overview of commercial market conditions on an MSA level and a local submarket level, with a focus on lease rate trends, vacancy rate trends, absorption and new completions.

— Conduct a retail demand analysis that reconciles consumer spending habits with local retailer revenues, by retail type, to identify missing market segments—dollars that could be captured locally. We then translate those dollars into supportable square feet.

— Our office and industrial demand analyses are largely based on regional job growth by industry, and then translates those additional jobs into supportable office/ industrial square feet for the region, submarket, and client’s development.

— Conclude on supportable retail, office and industrial square feet for the development, currently and in the future (typically five year increments).


Helped our client design a land plan with commercial parcel sizes and placement that best reflect the market opportunity for each commercial land use, in the near-term and long-term.